As a young professional, I argued with my dad about how to grow a career. He said, if I wanted to get ahead in my field, I’d eventually need to become a manager. I did grow into manager roles and…
1️⃣ I’m four months into freelancing and loving it. My clients are fantastic, the work is fun, I feel respected, and I’m learning so much. I’m so happy! I’m not fully booked yet; one or two more agency contracts would…
Since ChatGPT is a giant guessing machine, I feel like it should be excellent at shining a light on blind spots. But, as their nature, we don’t know what’s in the blind spot to ask for it. I asked ChatGPT,…
Here’s a simplified glossary and transitional guide for a longtime Universal Analytics (UA) user transitioning to Google Analytics 4 (GA4): Events vs. Hits Goals vs. Conversions Sessions Bounce Rate vs. Engagement Rate User Identification Reports Enhanced Measurement Data Model Attribution…
In 2008, I took 120 people to Burning Man. I led over a hundred people to the Black Rock Desert, where our camp hosted daily events, had daily meals for our campers, and got a Green rating for Leave No…
When is the last time you posted to your business’ social media?… All of them?… The concept of a blog or social media account is the easy part. A few great posts, a burst of energy—false momentum. The real challenge?…
With nearly a year of unemployment looming, and probably close to a thousand job applications behind me, on August 25, my pruned public social media accounts, dressed up to be presentable for potential employers who might Google me, went private.…
For kicks, I asked ChatGPT to write something for me in what it had determined was my own voice, after talking to it for all this time now and having memory capability. The result was… me… but not good. It…
Founders, mutant hands can’t grow your business. AI can churn out errors and embarrassing results—especially when it comes to the details that matter. My hands are human, my results are real, and your clients will notice the difference. Read these…
